OBJECTIVE:
oVertone has been an ever-evolving company. It has managed to expand its borders and position itself as a global reference in the industry. Its arrival in new markets brought along new challenges, but it mostly opened a world of possibilities for the brand.

NEED: 
Consistency. oVertone was in need of visual refinement that would keep the brand’s magic while showing its growth and maturity. We’ve evolved, owned, and iterated on the brand visual identity for multi-channel efforts that touch all areas of the customer experience including social, web, packaging, print,and iconography, ensuring consistency across offline & online channels with customerexperience in mind.

Concepting, Art Direction, Motion Graphics, Graphic Design, Social Media